MENU PPLLACACEESS PEOPLE PARTNERS PERFORMANCE PERFORMANCE (ENVIRONMENT) (ECONOMIC) Places Highlights of Our Developments Places Impact Report Vibrancy Livelihood Wellbeing Resilience White Christmas Street Fair 2022 The White Christmas Street Fair was even more special in 2022 as it celebrated both Christmas and our 50th anniversary. The festival was themed “Bloom & Beyond”, in recognition of our commitment to the next generation and the fact that our decades-long placemaking efforts are blossoming. The fair filled Tong Chong Street with 5,000 upcycled poinsettias made with used materials collected from Swire Hotels and Cathay Pacific. The White Christmas Street Fair once again supported and raise funds for Operation Santa Claus, raising HKD862,000 this year and bringing the 10-year total to over HKD8 million. Working towards a zero-waste event, the SPPA team kept a mind-set of upcycling and recycling from the start, collaborating early on with designers, suppliers, vendors and the Company’s sustainable development team to plan and manage the materials that were used and discarded. Several of the fair’s installations were built using a new technology that 3D prints “reversible sand”, which, upon the completion of the event, allows the sand to be recycled. Designated recycling points were also set up to collect paper, metal, glass, plastic and compostable waste. By developing innovative waste prevention and recovery measures, material consumption was reduced by more than 20% while the waste diversion rate was over 90%. For more details on the resource and circularity measures used at the fair, please click here. Now in the post-event phase, the SPPA team is conducting a comprehensive assessment of the fair’s carbon footprint, which will help facilitate strategic carbon reduction measurements, benchmarking and future target setting. SUSTAINABLE DEVELOPMENT REPORT 2022 68
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