Swire Properties: Swire Properties’ history has been one of conceiving, creating, managing and then 50 years of enhancing extraordinary places; accepting the special obligation it has to Hong Kong and the cities in which it operates; to contributing places of value. Its commitment transformational to the creative transformation of the urban landscape and the formation of dynamic communities has helped shape the company over the past five decades. In reality, placemaking Swire Properties has been defined by the places it has created and the human stories it has shaped. Helped by a supportive 200-year-old parent, history and legacy have ingrained indelible traits on Swire Properties and its employees. All decisions are made with an acute focus on the long-term and with a deep sense of responsibility to Hong Kong and to the cities in which the company operates. This has resulted in a series of thriving communities among which Swire Properties has grown up and is proud to be a part of. A new city Rewind to 50 years ago, and there were scarce ready-made examples of placemaking, if any, in Hong Kong. In 1972, few could have predicted that the newly formed Swire Properties would transform an old dockyard and sugar refinery into a thriving new district. Buoyed by the company’s creative thinking and ability to find original solutions, Swire Properties was able to achieve ground-breaking residential design that would improve lives, of a type never seen before on Hong Kong Island. As Taikoo Shing’s 61 towers emerged in 11 stages, so did the supporting amenities Swire Properties cleverly identified - based entirely on what the new residents required and creating lifestyle amenities beyond anything previously imagined. A neighbourhood shopping centre was built, Cityplaza, still the largest mall on Hong Kong Island. New office towers would drive a growing traffic of customers to the shops and restaurants. With the opening of the MTR Island Line and the Central Wan Chai bypass, Swire Properties had created what was to prove a template for success – a thriving, fully- integrated, mixed-use community connected by excellent transportation. EAST further enhanced the offering of the district, becoming a lifestyle hotel, integral to the social fabric of the local community. This was a tale of ‘firsts’. The city’s first ice rink in a mall, one of the first residential estates to incorporate public art and green spaces, landscaped for pleasure and relaxation. PAGE 6 SWIRE PROPERTIES