PROMOTE COMMUNITY DEVELOPMENT Case in point: Swire Properties’ Community Ambassador Programme The Community Ambassador programme is a sta昀昀-led initiative to respond to community needs and bene昀椀t the wider community through planning and participating in volunteer activities. Launched in 2013, the Community Ambassador programme at Taikoo Hui Guangzhou has organised more than 69 events as at December 2022, with 1,818 sta昀昀 and partners participating and contributing nearly 4,500 volunteer hours. Home Improvement for low income Renovation of the reading room at the Ambassadors help disabled members Tribute to pandemic 昀椀ghters and families in Qianjin Street, Tianhe District private Dajiang Primary School in Foshan of the community experience vegetable community workers gardening on the roof of Taikoo Hui “Green Points Rewards Programme” Target audience: o昀케ce employees How to participate: Employees can drop o昀昀 empty bottles at the “old bottle recycling machine” and use the TaikooHub o昀케ce building app to register for points, which can be redeemed for gifts. Old bottle recycling machine WeChat app for o昀케ce buildings – TaikooHub The “TaikooHub” app is an e昀케cient, collaborative, environmentally-friendly and convenient smart platform that provides a gateway for the Taikoo Hui o昀케ce community to connect to the Mall, individuals to businesses, and tenants to landlord. Functional design – six modules: The o昀케ce building Mall Activities programme promotes Notices paperless o昀케ces at Taikoo Hui Preferential Bene昀椀ts Guangzhou, caters to the social and Employee Management corporate vision of environmental Site Search protection, energy conservation and Form Processing sustainable development, and is in line with Swire Properties’ Sustainable Development (SD) 2030 Strategy. Swire Properties 41
The Creative Transformation of Taikoo Hui Guangzhou Page 42 Page 44